What Parents Should Know: Vine Becomes PG-13

Just over a year after its debut, Vine (a Twitter-owned platform) had brought about a major change in their Terms of Service. Last week, Twitter announced and immediate change in the terms banning all pornographic and sexually explicit content.vine001

Twitter and, by extension, Vine had no rules against pornographic material though they did supress the content by putting up disclaimers over the video before playing and kept them from the trending videos pages. Shortly after launching, the app did take action by raising the rating from 12+ to 17+ or a mature rating in app stores.

With little to no restrictions in place, Vine quickly became  home to both shared and homemade pornographic material including explicit videos created by underage users. Though there was an outcry about this content, it seemed to quickly slip out of the limelight and the problems continued albeit under the radar.

Vine became a hot button topic recently when a teen posted explicit videos of himself performing sexual acts with food items.

With that in the news, Twitters announcement couldn’t have come at a better time. In a statement Twitter’s leadership wrote:

“We introduced Vine to make it easier for people to find, watch, create and share videos right from their mobile phones. As we’ve watched the community and your creativity grow and evolve, we’ve found that there’s a very small percentage of videos that are not a good fit for our community. So we’re making an update to our Rules and Terms of Service to prohibit explicit sexual content.”

The new rules prohibit all videos containing sexual acts or any type as well as animation or photographs containing nudity. Exempt from these rules are videos/photos deemed to be containing documentary, artistic or educational materials. Sexually suggestive content is also exempt as long as people in the video are clothed.

While a large number or users are not affected by this change those who are were warned about the change ahead of time. Users were given time to remove content. Those still uploading or refusing to remove content are suspended until they comply with repeated offenders being removed from the site.

Vine, like it’s competitor Instagram, will not be monitoring content full time and will rely on its users to report inappropriate content via the “Report this Post” option.

For more information about this app, check out my post: What Parents Should Know About Vine and Vine vs. Instagram.

As always, if you have a questions about a web site or app send an e-mail to info@joshgunderson.com and we’ll get you an answer!

Josh Gunderson is an award-winning Bullying Prevention and Social Media Specialist. Josh has appeared on MTV, Comedy and National Geographic. For more information about Josh and his educational programs please visit www.HaveYouMetJosh.com

You can purchase Josh’s book “Cyberbullying: Perpetrators, Bystanders & Victims” on Amazon! Available in paperback or for Kindle.

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